This privacy statement demonstrates Akebono’s firm commitment to preserving your privacy on line. The following discloses the information gathering and dissemination practices for this Web site: http://www.akebonobrakes.com.

COOKIES

Parts of our site may use minimal cookies to deliver content specific to your interests. The cookie information does not include personal data such as name, age, phone number, e-mail address or mailing address. If you would prefer, you can set your browser to reject cookies.

REGISTRATION AND SURVEYS

We may ask you for information that personally identifies you, such as your name, phone number, e-mail address, credit card number, and mailing address. Such personal information is collected only as part of an explicit registration process, such as that used in connection with purchasing or registering products, requesting additional information, participating in contests or surveys or registering for one of our events. This information allows us to process and fulfill your order, to register your subscriptions, to inform you of new products, services or offers, and to contact you if we need to obtain or provide additional information.

CHOICE/OPT-OUT

During the registration or survey process you will be given the opportunity to opt-in or opt-out from receiving such information. You may also opt-in or opt-out at a later date by contacting us.

INFORMATION SHARING

No information collected on this site is shared with parties outside Akebono.

WEBSITE TRACKING PRIVACY PRINCIPLES

Akebono tracks site usage with WebTrends. This software adheres to the following privacy principles:

Principle 1 — No Collection of Personal Information

WebTrends does not collect personal information such as name, age, phone number and mailing address from visitors to our customer’s web sites.

Principle 2 — No Combination of Browsing and Web Traffic Information with Personal Information

Since WebTrends does not collect any personal information, we do not combine traffic analysis information with personal information such as name, age, phone number and mailing address.

Principle 3 — No Aggregation of Individual Visitor Traffic Patterns across Multiple Sites

WebTrends does not collect individual profile information for visitors across multiple sites and does not aggregate information from any other sources about browsing patterns of individual visitors across multiple sites.

Principle 4 — Use of Anonymous IP Address

IP addresses are recorded by every site on the internet. WebTrends collects this information as well, but does so exclusively for the following uses: (1) anonymous statistical purposes; or (2) administration of our web site and servers, and to improve our services.

Principle 5 — Anonymous Use of Cookies

It is WebTrends policy to use cookies only for more accurate anonymous traffic analysis. The cookie information does not include personal data such as name, age, phone number, e-mail address or mailing address. In addition, WebTrends does NOT link cookies to personal data such as name, age, phone number, e-mail address and mailing address. Most browsers are initially set up to accept cookies. If you would prefer, you can set your browser to reject cookies.

Principle 6 — No Individual Profiling

WebTrends does not create individual profiles for visitors. Unlike other tracking services we do not have a database of individual profiles for each visitor. WebTrends collects data in aggregate form and data is not recorded or stored for individual visitors.

Principle 7 — Limited Use of Cookies

WebTrends uses cookies to track such as the time/date of the visit, the time/date of last visit, the page viewed, the referrer, transaction information for e-Commerce pages, and other data. The cookies never include personal information such as name, mailing address and phone number. We do not collect such information and visitors that we track cannot provide us with personal information through normal movement across a web site. As we do not build a database of individual visitors, the data that we do collect is never stored in any individual user profile; the data collected serves only to update aggregate counts allowing our customers to monitor traffic on their site. Visitors can also reject cookies.